Your VI Team

Steve Gasser, President
steve gasserI am always looking for ways to inspire new ideas with others so that we can continue to help others achieve their business dreams. Even after 17 years in business, I continue to be as passionate about inspiring possibilities for those around me as the day Vivid Image first opened its doors. As President of Vivid Image and a certified Social Media Consultant, I can often be found strategizing with business colleagues, experimenting with new technologies, or assisting our team with initiatives that will have a profound impact on how we will provide value to our clients and community. More about Steve

Beth Gasser, Owner and Vice President
Beth GasserAnyone who has worked with me knows I am all about producing results and getting things done very quickly. While my title is Vice President, I can usually be found writing articles, inspiring new ways of using social media, working with small businesses to implement social networking, and teaching workshops and seminars. I love being the Vivid Image representative who is active in the Mom Blogger community, connecting, blogging, and putting into practice all the social networking tasks that I advise others to do. More about Beth

Sarah Skoog, Internet Marketing Strategist
Sarah SkoogDeveloping an Online Presence From the Ground Up.
Creating an online presence can be a groundbreaking task. Often, unsure of where to start, and already wearing various hats, businesses are looking for a reliable web foreman. Working with businesses to establish a sound foundation, I help them establish and define their unique goals. Together we develop the framework for what sets them apart from the competition, and showcases what market they are going after. The end result is a step by step online strategy constructed from achievable phases and measurable goals. Remember… developing strategies is the key step for producing winning results!

Kori Sanders, Account Executive
Kori SandersWhen we talk about strategies here at VI, we typically mean the planning that goes into developing a new website. I think of a different strategy – the one that keeps your experience with VI a rewarding one. The process from initial meeting to a website “going live” needs to be linked together in one fluid motion. You deserve a seamless progression of your project and that’s why I’m here. I’ll be with you taking the first big step with your website and to keep making those future little steps that assure your site is doing everything it can for your business. Now and into the future, I’m that point-of-contact to assure you get what you need, when you need it.

Michelle Falling, Director of Business Development
michelle fallingAs the daughter of a Midwest small business owner, I know first hand the challenges your business may be facing when it comes to marketing and selling your products and services. It is my passion and mission to help your business be as successful as it can be and differentiate you from your competition. I believe having a professional website is key to your business in today’s marketplace. I will help you understand how VI’s team of experts can help you solve your business problems, no matter how large or small.

Ryan Villnow, Creative Director
ryan villnowYour website is one of the most important tools your business has. It not only represents who you are and what you do, but also helps shape an identity and reputation that your visitors will connect with. It’s my job to make sure that your visual brand, whether in print or online, captures who you are and inspires your visitors to become involved. We’ll work together to develop graphical interfaces and designs that are clean, professional, modern and easy to use.

Karlie Mosher, Graphic Designer/Photographer
Having an online presence is pretty important in this day and age. Having a solid online presence that expresses your company, identity, and mission is even more important. In today’s world with so many companies and products, it can be hard to get yourself noticed. As a graphic designer it is my job to help better your company and attract customers via web and print design, whether that is by website or by brochure. I want to help you make your company a successful and a visually attractive one. I don’t think there is any company that is too small to have a great designed identity and website.

Jackie Kaufenberg, Social Media Marketing Manager
Jackie KaufenbergSocial media has changed how people are doing business. Marketing is no longer a one-way conversation. The beauty of social media marketing is how it lets people engage with brands, and then share their passion for the brand with others online. I can help your company determine the best strategy for social media, from researching what your competitors are doing, to developing goals and strategies, and creating content that aligns with your brand messaging. From there, we will determine how to measure the success of your social media goals, and how to continue to engage with your customers online to reach your company’s core goals. More about Jackie

Deanna Schwint, Programmer
The possibilities are endless with online applications but without taking the time to define requirements and take small steps, the goals of an online application may not be achieved. I spend my time learning the in’s and out’s of how businesses work in order to move these processes online. This can range from a simple contact form to a complex ordering system. Either one produces results that make a difference for businesses and that is what makes my position rewarding.

Mat Lipe, Director of Technology
mat lipeI love using technology to make complex issues simple. Whether I’m optimizing our internal network or working with our external providers for optimum results, I’m always looking for ways to take advantage of technology on behalf of our clients. I’m a stickler for data integrity and security, and have no problem answering technical questions from vendors and clients. I love when everything goes smoothly, but I’m not afraid of a good challenge. IT is in my blood.

Eric Wegschied, Programmer
I’ve always been compelled by creativity and originality and I believe the Internet provides us with the perfect opportunity to take those attributes and really have an impact with our audiences. When I first started writing programs and creating my own websites, I realized that the possibilities for discovering new ways to display one’s ideas, communicate with others, and interact with information were virtually limitless and I’ve been excited about it ever since. In my world a website is not just a place to find information, but a gateway to experience what we have to share with each other.

Sarah Manley, Marketing/Communication Strategist
sarah manleyMarketing is a combination of public relations, advertising, customer service and staff engagement which promotes goodwill and may encompass lead generation. When working with clients, especially in healthcare, I look at what differentiates your organization within your marketplace. From websites to print articles to advertising copy, I partner with clients to produce practical communication strategies and collateral pieces to showcase your unique strengths.  More about Sarah.