June 5, 2012
3 Keys to Email Marketing – June 5
Email is the most cost-effective, targeted, trackable, and efficient way to build and maintain relationships in all types of business and organizations. This class will focus on the most important aspects of permission-based email marketing and list building, and how to decide on the best format, content, and frequency for your organization. You’ll leave prepared to get readers to take action, track results, and what to do with this information. 1 hour
June 19, 2012
Recruiting & Hiring Social: Best Practices & Hidden Resources
Recruiting socially isn’t just about Facebook. There are several resources and ways to connect with hidden talent online. Placing a print advertisement or posting on a job board is becoming a thing of the past. It’s not the best nor only way, and it can be a cost with little return on your investment and time.
The Legal Side of Social Media Hiring
Erin Swanson, Plymouth, MN based attorney, is passionate about educating business and organizations about the legalities of using social media. In 90 minutes she will cover key legal issues to consider both during the hiring process and while monitoring employees post-hire.
July 12, 2012
Facebook for Business – July 12
How can your business use Facebook to engage with customers? Learn how to optimize your Facebook business page, using all the tools available for businesses. Get more traffic to your page, learn tips and tricks for getting more responses, and more. 1 hour
August 2, 2012
WordPress Refresher – August 2
This class will cover how to use WordPress, how to keep your blog fresh, ideas for overcoming “writers block”, and some good tricks of the trade. This class will follow a guide, but is open to questions throughout. This class is an exclusive class offered to Vivid Image clients only, and it’s free. Limited seating. 1.5 hours
September 12, 2012
Creating Videos for Your Business – September 12
Video is a major marketing trend in 2012, and if you don’t know where to start this class is for you. This class will cover video content ideas, tips for creating interactive videos, tips and tricks, and the essentials of using YouTube. Ask questions and get expert help from Tony Smith from FRF Productions. 1 hour
September 27, 2012
Twitter for Business – September 27
How could your business possibly benefit from Twitter? This class will cover how to use Twitter, what goals to set, how to gain followers, and how to get the most from this dynamic social media tool. You will have time for questions. 1 hour
November 15, 2012
WordPress Refresher – November 15
This class will cover how to use WordPress, how to keep your blog fresh, ideas for overcoming “writers block”, and some good tricks of the trade. This class will follow a guide, but is open to questions throughout. This class is an exclusive class offered to Vivid Image clients only, and it’s free. Limited seating. 1.5 hours
