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SMBCMN Features James McCracken

Recently we (the team at Vivid Image) have had the pleasure of getting to know James McCracken. James is the head of Marketing and Technology at McCracken Marketing. While getting to know James we have discovered that he has a passion for working with small and independent business and he has a real passion for working with mobile apps. These are all reasons that we have invited him to speak at the next Social Media Breakfast Central Minnesota meeting.  So you can get to know James a little … Continue reading...

Do You Have Good Online Etiquette?

Online, email, and social media etiquette was a recent topic at the Social Media Breakfast Central Minnesota, and as it turns out, people are passionate about online etiquette. Prior to the session, I invited SMB participants, Vivid Image staff, clients, and friends to send me their biggest online etiquette complaints. I was inundated with feedback, which I will share in this blog post. What’s Social Media and Online Marketing Etiquette? Etiquette can encompass laws, individual platform rules, … Continue reading...

I Would Clear My Cache If I Knew What That Meant

We all know that IT professionals speak their own language. It can be frustrating when an IT person casually recommends a simple fix and you still have no idea what they are talking about. I see this happen many times a day when an IT person says this, "that's a browser issue, just clear your cache." So let's make life easier for everyone and translate that sentence. What Does Cache Mean? This simply means that the browser you are using is presenting a saved version of the webpage. This … Continue reading...

Making Promoted Facebook Posts Work for You

By now, you have probably noticed that your Facebook posts have not been getting the reach that they used to a year ago. Or maybe you have wondered why you haven’t seen your favorite brands in your newsfeed lately. Marketers need to be more deliberate in their social media marketing on Facebook to get more reach – by paying attention to when their audiences is online and what type of posts they react too (here is a blog post with some ideas for gaining Facebook reach). Another way to get a post … Continue reading...

Online Classes Offered to Clients

When we rolled out our "Safe and Sound" plan that helps our clients get the most from their website, online assets, technology, and their caring VI team, we had a vision to continue to add benefits to those enrolled. We've been asked to provide online training to those who are unable to travel to our frequent "live" classes. That's why starting May 21st, we'll be adding and additional "online" option for our clients. All classes (live/online) are free to those on the "Safe and Sound" plan. How … Continue reading...

WordCamp 2014 Minneapolis

Over the weekend I attended a conference at St. Thomas in Downtown Minneapolis called WordCamp, along with many others from our office. WordCamp is a conference that focuses on everything related to WordPress. Website Developers, Designers, and Marketers attend to learn about WordPress and look to the future to stay progressive in the web design industry. In each session, I saw people taking notes on laptops (mainly Macs), tablets, phones, and even notebooks. There were 4 sessions each hour, … Continue reading...

Content Marketing Essential: Google Alerts

As a marketer or business owner, Google Alerts are essential - especially for content marketing. Google Alerts is a free Google tool that sends you email alerts of the latest relevant results, based on the search terms you specify. Google Alerts provide content marketing ideas, competitive research, customer insight, and so much more.  Once you start using Google Alerts, you may find that you simply can not do good content marketing without it! Here are a few ways to use Google Alerts to your … Continue reading...

Your Digital Life Needs Some Spring Cleaning

It is easy to remember to do some spring cleaning to our home, office, and even our cars. But what about doing some spring cleaning to your digital life too?  Just because the clutter is not as visible doesn't mean it's not there. Here are some tips for doing some spring cleaning to your digital life. Digital Spring Cleaning Tips Remove Unused Apps If you are an app junkie or even just a typical Smart Phone or tablet user, you may find that your device is full of apps that you don't really … Continue reading...

Can I Use Snapchat to Market My Business?

Snapchat is a relatively new photo messaging app. Basically that means that users can take pictures of something, draw or write on the image, and send it to other users as a message. At this point it is pretty obvious that Snapchat is not going anywhere. So of course we ask the question, is Snapchat right for your business? … Continue reading...

Customer Submitted Photos

If you would like to have customers submit photos to you, it has never been easier. Photos of customers, your products, services, and stories are an invaluable asset to any company or organization. When you make it easy for them to submit them from anywhere, at anytime, from any device, you increase your chances of getting more photos and customer engagement. WordPress with Gravity Forms plug-in makes this a very simple process. Using Gravity Forms, you can collect client information, allow … Continue reading...

what we've been talking about…

SMBCMN Features James McCracken

Read more…

Do You Have Good Online Etiquette?

Read more…

I Would Clear My Cache If I Knew What That Meant

Read more…

Making Promoted Facebook Posts Work for You

Read more…

Online Classes Offered to Clients

Read more…

WordCamp 2014 Minneapolis

Read more…

Content Marketing Essential: Google Alerts

Read more…

Your Digital Life Needs Some Spring Cleaning

Read more…

Can I Use Snapchat to Market My Business?

Read more…

Customer Submitted Photos

Read more…