Blogging

More than you expect

Simple. Social. Simple. (yeah we said that twice!)

Does Social Marketing Really Require a Blog?

Picture this! A business owner attempting to connect with customers online without a blog is like a construction worker attempting to use a rock instead of a hammer to get the same efficient and dramatic results. To be successful with your social marketing efforts you need to build Know, Like, and Trust. A blog’s biggest benefit is building Know, Like, and Trust.

A blog starts to build community around your ideas and acts as a “stamp of approval” as it starts influencing people to get to Know you, Like what you are doing with your blog, share it with people, and Trust you enough to come back time-and-time again. Once you reach Know, Like, and Trust status with customers, they naturally refer your blog to others and share what you have to say. After all, they now trust what you say.

Could you accomplish all of this without a blog?

Doubtful. If you spent hours writing guest articles for other people, commenting on others’ blogs, pouring every ounce of resources into your website, and using other social media tools…MAYBE, but doubtful. A blog is that powerful!

So what’s the hold up?

Even if people are convinced they need to add a blog to their social marketing mix, they have no idea where to start. They have even less confidence in how to keep the blog professional and functioning the way it is suppose to. The most common fears we hear are:

• I don’t know anything about servers, nor do I want to worry about keeping my blog safe.
• Do I keep my current website or how do I add a blog too?
• What do I blog about?
• What do I need to make sure to include in my blog?
• How do I get people there?
• How often do I need to post pictures or articles to my blog?
• Can I add different levels of security to my blog and limit users?
• Can I add ecommerce?
• Will my blog show up in search engines like my current website?
• Will this get really expensive?

If these are all the questions running through your head, you can relax. You aren’t alone and the answers are close at hand. You will be ecstatic to learn we have simple, affordable solutions to help you get a blog functioning quickly and effectively as part of your social marketing mix. Our team of Minnesota social marketing gurus are assembling right now, whispering excitedly as they envision the ideas they have to discuss with you.

Don’t wait any longer or waste anymore money until you discuss your WordPress based blog options with us. It is so important to us that you find a blog solution for your business or non-profit organization,that we’ll meet with you for free.

You have three great appointment options:

1. If you’re in driving distance, you can come see us at our office and enjoy a fresh cup of coffee and explore our art galleries in our lobby
2. If you’re in driving distance, you can allow us to road trip to you and give us the grand tour
3. If a meeting won’t work, you can set up an appointment via phone in which you can enjoy a beverage of your choice (we can’t see) along with some lively discussion

Like what you see? Give us a try!

Call us at 320.587.8974, send an email to info@vimm.com, or fill out our Request A Quote page.